Local Security Exhibition

placeSecurityexhibition, is the industry in addition to Shenzhen and Beijing two security exhibition outside the localSecurity Exhibition.

"industry exhibition + local exhibition", this kind of situation may also exist in other industries, but certainly notsecurity industryis so special. The local security exhibition has played a positive role in publicizing and promoting the development of the security industry. Many people learned about the security industry through the local security exhibition, and some even entered the industry because of this.

for the security industry, whether it is the industry exhibition or local exhibition, is the epitome of the industry. Their ups and downs also reflect the rise and fall of the industry.

　　once brilliant

, with the rapid development of the security industry, the local security exhibition has also experienced a glorious period of nearly 20 years (2001-2019), creating one after another. According to incomplete statistics, during the glorious period, there were no less than 30 security exhibitions held every year across the country, and many cities held security exhibitions.

in the heyday of the security industry, many local security exhibitions have created brilliant, with the exhibition scale reaching 30000 square meters and some even exceeding 40000 square meters. However, there are also some places where the security exhibition has not been done through attempts and efforts, like a meteor across the security sky. The reason is that some are too close to the central city, and the sense of existence is obscured; some are because it is not a provincial capital city, and the city's own influence and radiation are weak.

relatively speaking, the success rate of holding security exhibitions in provincial capital cities is relatively high, because provincial capital cities are the political, economic and cultural center of the province, with strong influence and radiation. However, some provincial capitals are too remote and lack the support of economic foundation, so it is difficult to do so.

you study carefully, you will find that the number of security exhibitions in many places is higher than that in Shenzhen.Anboand Beijing. For example, the Northeast Security Exhibition (Shenyang) has been held for 26 sessions by 2023, Jinan Security Exhibition has been held for 22 sessions, and the first security exhibition in the country, CPSE Security Exhibition (Shenzhen Anbo) only held 18 sessions. This is because Shenzhen Security Expo and Beijing Security Expo are held every two years, while most of the local security exhibitions are held every year.

　　market

with the rapid development of the security industry, the original security market pattern has also been broken. During this period, several interesting phenomena occurred: 1. the rapid rise of Hangzhou security companies, Shenzhen security companies have been broken; 2. foreign security companies have withdrawn from the Chinese market, and they are gradually invisible at the exhibition; 3. artificial intelligence companies have joined The security market competition has filled the booths vacated by the withdrawal of foreign security companies; the 4. market concentration has continued to increase, and the industry has been deeply reshuffled, many small and medium-sized enterprises in the shuffle down; 5. the 2020-2022 three-year new crown outbreak, the security industry, like many industries, the entire industry has been hit hard, the chain reaction is very direct impact on the security exhibition, especially the local security exhibition.

local security exhibitions are concentrated in March, April and May, which is an interesting phenomenon. It may be to "avoid" industry exhibitions, because Shenzhen and Beijing are basically at the end of October or the beginning of November. Imagine that if a local security exhibition is held during the Shenzhen Expo, let alone exhibitors, the audience may not come.

in the security industry once there is a phenomenon: many local exhibitions, if there is no Shenzhen security enterprises to participate in the exhibition, may not be able to support. Later, with the rise of the security market in Hangzhou, this situation was broken. However, judging from the number of exhibitors, in addition to enterprises in the province, Shenzhen exhibitors are still the leading force in many local security exhibitions.

along with the changes in the market, the local security exhibition is also constantly changing. At first, local security exhibitions were basically called "security exhibitions", but later they were changed to "security exhibitions". In the past two years, they have begun to rely on "numbers", and security is gradually being diluted. But no matter how it changes, the essence of security cannot be lost. If it is lost, it will not be a security exhibition, and there will be no foundation. Security is the foundation of the exhibition home and survival.

the past few years, local security exhibitions have declined to varying degrees, and the exhibition area of more than 30000 square meters is almost rare. This is mainly related to the industry and market environment.

, although the scale of the exhibition is shrinking, the value of the local security exhibition is unquestionable. The industry exhibition is the annual review of the development achievements of the security industry. However, there is always a place where the industry exhibition can not be radiated. As an effective "supplement" and "convergence", the local security exhibition has played an important role in the development of the security industry, especially in promoting the prosperity and development of the regional security market.

now, after nearly two decades of glory, the local security exhibition has come to a crossroads. Some people say that local security exhibitions have become "chicken ribs". Is this really the case?

then, where is the way out for the local security exhibition?